IphoneI really wasn’t looking forward to the office this morning. Was it because I’d had hardly any sleep? No – Was it because of that whoshing sound deadlines make as the fly by? No. So why wasn’t I looking forward to the office? Because I knew I’d have to listen to the gushing from the Apple-philes about Steveo’s keynotes speech yesterday.

So Apple have finally revealed the iPhone, probably the worst kept secret in the world!

The specs seem fair enough, 3.5 inch screen, 4-8GB, Quad band, Wi-Fi. A couple of nice functions I like is the accelerometer so as you turn the phone from portrait to landscape the screen also flips and the proximity sensor which locks the phone when you hold it to your ear. So no more excuses that “…my cheek hung up on you!”

The reason it’s not rocking my world is that I’ve seen it all before. The Sony Ericsson Walkman already does a lot of this and more. And more importantly it’s doesn’t cost an absolute arm and leg, which no doubt the iPhone will.

Well done Apple, your shiny new product has already been copied, release and sold cheaper before you’d even announced it!